Free calculator

SEO ROI Calculator

See what ranking is worth before you spend a rupee on SEO.

SEO is easy to sell and hard to judge. Put in the search volume you are chasing, what you convert and what a customer is worth, and this works out the revenue a position is likely to return - and how long it takes to pay back what you spend getting there.

Monthly searches for your keyword Combine the handful of terms you actually want Target position Positions 1 to 3 take most of the clicks Visitors who enquire (%) 2% to 5% is typical for a local service site Enquiries you close (%) Out of every hundred enquiries, how many buy Average value of a customer What they are worth over the first year, not one order Monthly SEO spend What you pay an agency, or the cost of your own time Months to reach that position Traffic builds gradually - it does not arrive in month one

Once you are ranking

0/month

in new business from this keyword set

Visitors a month0
Enquiries a month0
Customers a month0
Cost per customer0
Return on spend0x
Breaks even in-

Questions about this tool

Want us to do this properly?

Technical fixes, content and local SEO that move you up the results people actually search.

SEO Services +91 9966610390

More free tools

This calculator runs entirely in your browser. Nothing you type is uploaded, stored or logged unless you ask us to email you the result.

SEO ROI Calculator

Questions about this tool

Where do the click-through rates come from?

Why does payback take so long at first?

Numbers are the easy part. Want help with the rest?